Friday, May 3, 2024

The 11 Best Website Builders for Small Businesses

web design for small businesses

The best website builder for small business will help you create a powerful and well-designed business website at a low cost. Here are the 11 of the best website builders for small business, plus a few other great options to consider. In today's digital landscape, consumers are more cautious and research businesses online before purchasing. A professional and informative website adds credibility and legitimacy to your business, demonstrating your commitment to professionalism and customer satisfaction.

Start with a designer website template and customize it to fit your personal style.

With Location Management, you can create and manage online listings for your business’s physical location directly from your Squarespace site. An integration with Google My Business allows you to seamlessly update the address, contact information, and hours that appear for your business. Free, online sessions where you’ll learn the basics and refine your Squarespace skills. An online community for Squarespace users and professionals to discuss best practices and seek advice. We’ve mentioned how nobody likes to read long blocks of text on websites—that’s even more true if it explains a long and complicated process, like how your product works or its benefits.

What does a Squarespace subscription include?

A well-crafted marketing strategy can also lead to increased customer engagement and loyalty, fostering long-term relationships and repeat business. Ultimately, investing in an optimized marketing strategy is vital for driving business success and achieving your growth objectives. When visitors find your content helpful and informative, they are more likely to share it with others, both online and offline.

Add Useful Pages and Engaging Content

WordPress is a very well known free website builder with years of operating experience behind it. It's open-source, so it lacks traditional support, but instead offers a vast community of developers and resources, as well as an ever-expanding number of apps and integrations. After your waiting period is over, consider reviewing and enhancing your site at least once a quarter to ensure that you’re up to date with SEO best practices.

ConvertKit offers two paid tiers with scaling prices (based on the number of contacts)—Creator and Creator Pro. AI-powered content creation tools can also optimize content for SEO, readability, and relevance, which saves you time and resources while improving content quality and performance. Fortunately, there are many ways to utilize the various AI tools available now to help your website marketing strategy. A critical yet often overlooked part of your small business strategy might be sharing your useful experience through your website and other online channels. A positive user experience leads to higher engagement, longer time spent on your site, and increased likelihood of conversion. By optimizing your content with relevant keywords, meta tags, and other SEO best practices, you increase the likelihood of your website ranking higher in search engine results.

A simple option for restaurant and retail store owners

While Squarespace is a great website builder for a DIY approach, many web designers specialize in building Squarespace sites for clients. SEO tools and social media integrations to maximize your reach, plus branded email campaigns for effortless communication. On-brand email campaigns and social tools make it easy to retain customers and grow your base. Fergus Brown’s website for the South Coast Canteen is another example of creative typographic design. Fergus combines a ridged black background texture with the Pantograph font to create a digital version of an old-fashioned menu board. This adds a fun, nostalgic element to the site that builds an emotional connection with visitors.

Yola has unimpressive reviews from other publications, and Yola branding appears even on sites made on one of its paid tiers. Buying a domain with Squarespace is simple and straightforward with our Domain Name Search tool. When choosing an annual website plan, you can register your first domain through Squarespace for free for its first year. You can also transfer your domain to Squarespace if you’ve already registered yours somewhere else. Easily upload videos, design lessons, and offer students the best online learning experience. Choose from any of our industry-leading website templates, designer fonts, and color palettes.

Best Website Builders for Small Business: Honorable Mentions

The beauty brand’s website also includes hover effects and motion graphics to engage customers. When you create a free website with Wix, you’ll get reliable web hosting, secure content storage and a full suite of design tools. If you’d like to add more advanced features like POS payments, invoices, an online store and more, you can always upgrade to Premium. There are a few differences that set Constant Contact and ConvertKit apart. Their email editor is more of a visual drag-and-drop editor than ConvertKit—something that many people like. Constant Contact is a larger company, so there has been more stability and innovation over time.

Positive Customer Reviews

The best website builder for small businesses - Creative Bloq

The best website builder for small businesses.

Posted: Thu, 04 Apr 2024 07:00:00 GMT [source]

One problem we kept running into is that sometimes Square Online would redirect us to a page hosted at Weebly.com—a help page or a settings page or, sometimes, an “Oops! Weebly (a former pick in this guide) was recently acquired by Square, and the integration of the two platforms seems to have some kinks that need working out. During our tests, customer support was helpful but difficult to reach due to strange redirects to Weebly. Adding pages, customizing background colors, and inserting components is straightforward, though different from other sites’ drag-and-drop approach. When you click on any section of a page, the customization options all appear in a panel on the left—rather than directly next to or above the item. To move a section up or down on the page, duplicate it, or move it to another page, you have to click a menu in the left panel.

After selecting and customizing your template, ongoing maintenance is crucial for ensuring your website remains secure, fast, and relevant. Regularly update your content, check for any broken links, and stay on top of any updates provided by the template developer. With several features and e-commerce capabilities, Weebly is excellent for multipurpose needs or streamlined sites. It also has a wide array of free templates to choose from, all of which are easy to customize. Our research is designed to provide you with a comprehensive understanding of personal finance services and products that best suit your needs. To help you in the decision-making process, our expert contributors compare common preferences and potential pain points, such as affordability, accessibility, and credibility.

CTAs keep pages interesting, so visitors stay longer, and they increase sales. Once you choose a theme, you can begin site “mapping,” a process that we’ve detailed in the next step. The tone will ultimately guide your copy and act as a valuable part of your branding.

web design for small businesses

The agency also runs paid advertising campaigns to help clients target new buyers and retarget previous website visitors. Joel Mehler, its co-founder, holds a bachelor's degree in communication and media studies. Another option when it comes to choosing a small business website builder is GoDaddy.

As you build out your website pages, customize your template with colors, fonts, images, and content. Sunlight Media LLC is a digital solutions company dedicated to illuminating brands' online presence through comprehensive marketing strategies. Its services cover web design, working with various platforms such as WordPress, Joomla! The agency also develops mobile apps and manages SEO campaigns and PPC ads to help businesses shine in the digital landscape.

It’s also important to note that neither a website builder site or a DIY WordPress site can provide you with the kind of SEO expertise that really boosts your website’s visibility. That’s because today’s consumers expect to find every bit of information they need online. This article will lead you through what you need to know to get started with your small business web design project. Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology.

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